Hertz Car Rental - New York - East 12th Street Introduce
For many New Yorkers, a rental car is an absolute necessity for escaping the city on a weekend trip, handling essential business travel, or moving larger items around town. Located conveniently in the heart of Manhattan, the Hertz Car Rental - New York - East 12th Street location aims to serve the dense population of Lower Manhattan and surrounding boroughs with vehicle solutions. As a branch of a globally recognized brand, this office offers the standardized range of rental options—daily, weekly, and longer-term—that customers typically expect from Hertz.
However, potential customers in New York should be aware that, based on recent customer feedback, the experience at this specific East 12th Street location may not always align with the quality and reliability associated with the Hertz name. Customers have expressed significant disappointment regarding operational issues, including staff tardiness, failure to honor long-standing reservations, and a notable lack of available vehicles despite advanced bookings. One customer, for instance, reported arriving an hour after the posted opening time only to find the office closed and was later informed, after completing the full check-in process, that "they had no cars available," demonstrating a serious lapse in communication and inventory management.
Furthermore, concerns have been raised regarding clarity in business practices, specifically concerning reservation cancellations and associated fees. Another review mentioned being charged a "mysterious $50 fee" for a cancellation made two weeks in advance, leading to frustration over "unclear policies, and hidden fees." Given the competitive nature of the New York car rental market, prospective renters are encouraged to thoroughly review all policies before booking and consider these local service experiences to ensure their travel plans are not jeopardized by operational shortcomings.
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The Hertz Car Rental branch is situated in a prime, highly accessible area of Manhattan, serving the downtown New York City region. The location is ideal for residents of Greenwich Village, the East Village, Union Square, and students or faculty of nearby universities.
The official address for the agency is: 21 E 12th St, New York, NY 10003, USA.
Being located on East 12th Street places the office near several major transit hubs, offering easy connections via the subway and buses for customers traveling to or from the location without a vehicle. Despite the urban setting, the facility provides some key features to enhance customer convenience:
- Wheelchair accessible entrance: Ensuring that the facility is accessible to all customers with mobility needs, aligning with accessibility standards.
- On-site parking: A highly valuable feature in New York City, this allows for convenient drop-off and pickup of vehicles directly at the location.
- Onsite services: The location is a dedicated rental office for all transactions, paperwork, and vehicle management, which is important for a full-service experience.
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As a branch of Hertz, this New York City location is categorized as a full-service Car Rental Agency offering a variety of standard vehicle rental services tailored to both the short-term needs of city residents and the longer requirements of travelers.
- Daily Car Rental: Standard short-term rental for quick trips, local needs, or one-off weekend use.
- Weekly Car Rental: Options for rentals lasting seven or more days, often catering to business travelers or extended vacations.
- Long-Term Car Rental: Specialized rates and agreements for rentals extending a month or more, suitable for temporary relocation or extended projects.
- Standard Fleet Access: Although specific inventory varies daily, customers can typically reserve vehicles across various classes, including economy cars, sedans, SUVs, and luxury vehicles, consistent with the standard Hertz fleet across the country.
- Vehicle Pickup and Drop-off: Full onsite services for starting and ending the rental agreement, available during the location's posted operating hours.
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This specific Hertz location possesses both brand-driven features and operational characteristics unique to its New York City setting. While the brand carries certain expectations, customers should consider the following as defining features of this particular branch:
- Prominent Manhattan Location: Situated in a major, easily reachable downtown neighborhood, which provides excellent accessibility for customers living or working in Lower Manhattan.
- Acceptance of Diverse Payment Methods: The location offers flexible payment options to accommodate most customers:
- Credit cards (Visa, Mastercard, American Express, etc.)
- Debit cards (subject to specific rental policies, which should be confirmed upon booking)
- Physical Accessibility Infrastructure: The facility includes a Wheelchair accessible entrance, a necessary feature for serving the diverse New York population.
- On-site Vehicle Management: Providing On-site parking for rental vehicles is a significant logistical advantage in a dense urban environment like NYC.
- Identified Operational Challenges: A key highlight from recent customer feedback is the highly inconsistent service regarding vehicle availability (despite advanced reservations) and staff punctuality/responsiveness, suggesting potential reliability issues compared to the broader brand standard.
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For New Yorkers looking to make a reservation, inquire about vehicle availability, or address current rental concerns for the East 12th Street location, the following contact information should be used.
Address: 21 E 12th St, New York, NY 10003, USA
Phone: (212) 372-3957
Mobile Phone: +1 212-372-3957
Given the documented issues with unannounced closures and reservation mishaps, customers should attempt to confirm their rental status directly with the local branch via phone closer to their scheduled pickup time, especially for crucial travel plans.
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Choosing the Hertz Car Rental location on East 12th Street is a decision that primarily hinges on its location and your personal tolerance for risk regarding service reliability. The fact that the branch is located right in the heart of downtown Manhattan, complete with its own on-site parking and accessible entrance, is an undeniable convenience for many New Yorkers in the surrounding neighborhoods. This accessibility alone may be the key factor for those needing a quick pickup or drop-off without extensive travel across the city.
However, the critical aspect worth considering is the documented history of poor operational execution and customer service failures. Several customers have reported that the company failed to provide a reserved car, even with bookings made weeks or a month in advance, and did so without prior notification or apology. This constitutes a significant risk for anyone with fixed travel plans, such as catching a flight or attending a critical event outside of the city. One reviewer even stated they canceled their reservation because they "didn’t want to risk ruining my travel plans," demonstrating a lack of trustworthiness felt by local patrons.
In short, while the Hertz - New York - East 12th Street location provides the geographical convenience of a Manhattan address and accepts flexible payment methods, customers should weigh this against the serious risk of non-delivery of service, as highlighted by numerous disappointed New York customers. Prospective renters are advised to proceed with caution, confirm all details rigorously, and have a reliable backup plan due to the reported "complete failure in customer service and professionalism."
Hertz Car Rental - New York - East 12th Street Details
Service options
- Onsite services
Accessibility
- Wheelchair accessible entrance
Payments
- Credit cards
- Debit cards
Parking
- On-site parking
Hertz Car Rental - New York - East 12th Street Photos





Hertz Car Rental - New York - East 12th Street Location
Hertz Car Rental - New York - East 12th Street
21 E 12th St, New York, NY 10003, USA
Hertz Car Rental - New York - East 12th Street Reviews
parkingpricesentencethe officefeesSUVpick up
★ 5★ 4★ 3★ 2★ 1I had a reservation with Hertz booked over a month in advance for July 26th. I arrived at 8:00 AM, a full hour after they were supposed to open at 7:00 AM, and the office was still closed. The employee did not show up until well after that.Once she finally arrived, she had me go through the full check-in process. Swiped my card, checked my ID, the usual routine. Only then did she casually inform me that they had no cars available. No heads-up. No apology. Nothing.The staff was completely unhelpful, showed zero urgency, and made no effort to assist or offer alternatives. We had to step outside and scramble to find another rental last minute with no help from Hertz whatsoever. When I walked back in to officially cancel, the employees were just sitting around talking like it was any other day.How a company whose entire business revolves around renting cars cannot provide one, especially with a reservation booked a month in advance, is absolutely mind-blowing.This location is a complete failure in customer service and professionalism. Hertz, do better.
August 12 · Thomas PetersI booked a car 3 weeks in advance and later decided to cancel 2 weeks before my rental date. To my surprise, I was charged a mysterious $50 fee even though I canceled well ahead of time. This makes absolutely no sense.The reason I canceled is because I read several reviews saying that this company often doesn’t even have cars available. I didn’t want to risk ruining my travel plans, so I booked with a more reliable company instead.My reservation number was L3552072886.Very disappointed with this company — poor service, unclear policies, and hidden fees. Definitely not trustworthy.
September 29 · Matt PI showed up today for my Gold reservation and they told me they had no cars available. The cars were coming but delayed due to a parade uptown. No ETA. They said they could call me when cars arrive. Laughable. I cancelled and got an Uber. Hertz has been going downhill for years. I’d been using Enterprise instead. MUCH better. But figured I’d give Hertz another try due to good location and pricing in Manhattan. Done. Bye.
September 06 · JlawThey charged us an extra $102 when we got there compared to what was advertised.If Hertz was actually “sorry” they would refund me the addition $102 that they didn’t include in the reservation and wouldn’t charge me extra for their failure to adequately stock their inventory.
September 27 · Shaun GoodfriendPicked up a standard full sized car with an infant seat. Very nice experience in the office and the car was spotless and ready to go. My pick up was on a weekend during working hours, so there was no line, which other reviews mention.
May 25 · Christopher Day
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